After years of getting by generating interest and demonstrating potential to drive sales, marketing teams are in the very real-world position of having to deliver something tangible right away.
Welcome to sales. It’s not as easy as it looks, is it?
Category: Tech
Documentation for technology: your user’s perspective
For Lion’s Way, documentation is a practice in thinking like a user and finding ways to offer them what they need when they need it.
Technology Writers as Snowballs
And you want to hire the biggest snowball. The other day I got a new netbook computer, an Asus Eeepc. Philip, my fellow Word Lion, saw the picture I snapped and posted to Facebook. We then had a gleeful exchange as we both ranged around the Internet looking for new applications and operating systems for… Read more »